At first glance it is a factory: heavy machinery, crates, palettes, industrial barrels and men doing manual labor. Little catches the eye, except maybe the homemade banners hanging up around the warehouse. They’re in Greek, so you might not be able to read them, but you can tell these are not the stock decorations from the ‘IKEA industrial chic’ catalog.

Over a couple of days, you might also notice that you’re unlikely to see those men doing the same specific jobs, day after day, as you would in most factories. They seem to rotate their roles, mixing up batches of soap, pouring them into frames and cutting it into bars, but also cleaning toilets, taking product orders and coordinating distribution.